Superimposed on the Internet and medical hurdles, Internet medical care has been a mess in the past few years. However, they screamed a slogan of “subverting traditional medicine†a year ago, and have yet to find a model of true success, which has also led the industry to reflect.
On February 21st, at the 2016 Annual Meeting of Yabuli Forum, Liu Jiren, Chairman of Neusoft Group, Zhang Ligang, Chairman and CEO of Aikang Group, and Zhao Ruilin, General Manager of Illumina Gene Company Greater China, and many other large-scale business executives on Internet medical business. Discussion, it is believed that medical education, wearable devices, chronic disease prevention, high-end medical care and other fields will be feasible.
Liu Jiren believes that to clarify the business model of Internet medical care, we must first know who is the payer of Internet medical care. In the long run, the two main payers in China are social security, and the second is commercial insurance. In the future, there will be fewer and fewer opportunities for hospitals and individuals to negotiate, but the payer will replace the individual to assume this role.
"Internet medical care has not yet been a successful business model, and it is still in the exploration stage." Zhang Ligang said. In his view, the key point of Internet thinking is that when traffic is grafted with resources, the service itself is surplus and requires Internet channels for distribution. Medical resources are scarce resources and do not require distribution. China's best medical resources are still concentrated in large state-owned hospitals, and it is difficult to liberate them.
Therefore, Zhang Ligang believes that the future development of Internet medical care will ultimately depend on how determined the government is to involve third-party companies. If the government is determined to be big, there is an opportunity for this industry. On the contrary, the industry will maintain its status quo in the next few years.
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